d-rights is an integrated production company handling entertainment content for a variety of media. We offer services in every aspect of content business including content production, rights management, financing and merchandising. By integrating our services and functions, we have been successful in producing entertainment contents and to maximizing the commercial potential.

●Content production

We handle every aspect of the creative end to the business end of entertainment contents in animation and in live-action: planning, developing, producing, financing and managing original characters both in Japan and around the world. We are experienced in producing a wide range of entertainment contents and releasing them to the market in a variety of forms, including TV broadcasting, original videos, movies and the internet. Our contents include a variety

●Rights management

We handle a complete range of intellectual-property management issues, including copyright management, product planning and business plans. We also take care of licensing, license management, and deal with international media for acquiring and selling rights.

●Merchandising

We plan, produce and provide various merchandises of entertainment contents of both our own and of others. As a subsidiary of Mitsubishi Corporation, we co-produce merchandises with Mitsubishi group companies such as LAWSON, the second largest convenience store chain with over 8,000 stores in Japan.

●Advertising

We handle every aspect of buying airtime, mostly on terrestrial-broadcast TV and satellite TV. Our direct media relationship with TV stations owned by Mitsubishi Corp, together with our extensive network of ties to sponsor companies, means that we can offer you comprehensive planning support. We can also manage every stage of an Internet-based campaign, including e-commerce, web promotions, web marketing, etc.